Speakers from Lily AI, True Fit, Fujitsu, L.E.K., Fluent Commerce, and Sophelle share their biggest takeaways from the Retail AI Council Beach House at RetailClub AI Festival.

See the full Retail AI Council Beach House agenda for September 23–24 at RetailClub AI Festival, including 12 retail AI sessions, a happy hour and invite-only access details.

Three Retail AI Council Beach House sessions explore the people, projects and budgets shaping AI adoption inside retail organizations

Inside retail AI’s messy middle: Sally Beauty Europe, Essity and BlueConic on AI ROI, data, governance, agentic AI and what should stay human.

See how Kontoor Brands, Chewy and Psycho Bunny are navigating AI agents, dark customer journeys and autonomous merchandising at the RAIC Beach House.

See how Helzberg Diamonds, Vuori, and Lands’ End are putting AI to work across store operations, product discovery, and fit at the Retail AI Council Beach House.

Discover how tentree Co-Founder David Luba built customer loyalty around 100M+ trees and how purpose, community, and AI are reshaping retention at eTail Boston.

Meet the 22 Retail AI Council members speaking at eTail Boston 2026 and explore standout sessions on AI strategy, ROI, data activation, and retail growth.

New tools don't fix old habits. A retailer can roll out the sharpest AI stack in the industry and still get it wrong if the people using it don't know how to question what it spits out. The gap between the technology and the humans expected to wield it well is exactly where Matt Ezyk, Digital Commerce Executive, will take the stage at eTail Boston. He's joining the opening keynote panel, AI & the Customer Journey: Building AI-Ready Cultures by Empowering Teams With Data Fluen

There's a quiet anxiety running through retail leadership right now. It sounds something like: we're behind on AI, we're not ready, and everyone else has figured this out. Lisa Copland, VP & GM of Enterprise Business Development at RapidCanvas, thinks that's exactly backwards. In a recent piece, Copland argues that retail isn't late to AI; it's uniquely prepared for it.

From old Sears shells to $2B walkable neighborhoods, Phoenix is rewriting the retail playbook. Discover the modern mall renaissance changing the Valley's market.

What does it take for a heritage retail brand to become an AI-first technology company? For David's Bridal, the answer is a deliberate, ground-up transformation: one that started with data, required a culture shift, and is now changing how brides shop entirely. Council member Scott Saeger, CTO of David's Bridal, is now at the center of that transformation. Here's what he and his team are building, and what it means for the future of retail.

Nearly every retailer has run an AI pilot. Far fewer have seen one show up on a P&L. Three retail leaders sat down and talked honestly about what that gap looks like from the inside.

Shoptalk Spring 2026 recap: Retail AI is now live in stores, not just strategy decks. Insights from leaders at The Vitamin Shoppe, e.l.f. Beauty, and FASHIONPHILE on personalization, governance, and moving from “should we” to “how fast.”

Count the number of "AI-powered" pitches in your inbox right now. Got a number? Good. Now ask yourself how many of those products are doing something that wasn't already possible three years ago with a solid data team and some well-structured queries. That's not a knock on AI. It's a sorting problem. And sorting real intelligence from good marketing was the driving question behind the Retail AI Council's latest Council Collab, a roundtable featuring Andy Laudato (COO, The V

Three CMOs reveal how to blend human creativity with AI in retail. Rick Cadotte, Max Lishansky, and Brooke Cullsion speak at EEE Miami 2026, Feb 4-5

AI is transforming retail—but 93% of consumers still crave human connection. Valeria Lipovetsky shares how to master both at EEE Miami 2026.

One-third of shoppers use AI agents. Learn how the Shopper Context Protocol preserves customer relationships when AI mediates every purchase decision.

What 3 million shopper interactions reveal about shopper behavior, friction, and the path to better buying experiences.