New tools don't fix old habits. A retailer can roll out the sharpest AI stack in the industry and still get it wrong if the people using it don't know how to question what it spits out. The gap between the technology and the humans expected to wield it well is exactly where Matt Ezyk, Digital Commerce Executive, will take the stage at eTail Boston. He's joining the opening keynote panel, AI & the Customer Journey: Building AI-Ready Cultures by Empowering Teams With Data Fluency, Ethical Awarenes